Discuss the limitations of marketing products and services using social media

You are the marketing manager for a company selling office supplies and you have recommended that the company include social media marketing in its communications strategy. You been asked by your manager to produce a proposal to implement this social media marketing programme.

(a) Identify three forms of social media that you consider appropriate for the programme.

(b) Explain how each of the forms identified in (a) can be used in the marketing programme.

(c) Discuss the limitations of marketing products and services using social media

 

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