CASE FOR ANALYSIS:
Aquarius Advertising Agency
- They should adapt the matrix structure.
- For every project, they should set up a team specialist responsible in satisfying the client’s needs.
- Every team should have an account executive, which they can managed their work.
- No communications between specialists and clients before the project process closed.
- There is no secret between clients and specialists.
- Change their policy and they should be more strict policies, especially for the communications between clients and specialists, and the communications have be under the management control.
- Change the technology that the organizations use now to newer technology, its important to the organization to hear the clients feedback in order to improve the specialists work.
- Redesign the organization structure.
- Changing the leaderships level.
- Create two sprite departments for marketing and creative.
- What is the learning from that week’s information?
I have learned form this chapter three important points functional, divisional, and geographic designs. Every each structure has specific design.
- How is this week’s information related/integrated with previous week’s
This week’s information related/integrated with previous week’s information by how organization theory shows different kind of structural design to give every each person in the organization their positions.
- Reflect on your work environment issues that are similar to the chapter content?
I have learned from this chapter the similarity from my previous work experience, how we used those materials to develop our department and how successful we turned.
- Apply the content to the chapter to the case assignments (see separate section of syllabus)?
I have learned from the case analysis that communication is important between the employees and the managers, technology helps the organization to grow and managed.
- Your career goals
My current career goal is how to use the organization structure in my personal life, school and in my job in the future.
- Your current work experiences?
I have gained some good points from this week and I have learned how I can use this materials in our real life and how successful it would help our organizations.
- Any other learning points that you would like to discuss, including questions that your new knowledge raises?
I have learned several points from organization structure and I am looking foreword to use it and that would help me to improve my abilities in my future career.